Controcultura – Estrattivismo: andata e ritorno

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Domenico Quaranta, “Controcultura – Estrattivismo: andata e ritorno”, in Daniela Cotimbo, Francesco D’Abbraccio e Andrea Facchetti (Eds.), AI & Conflicts. Volume 02, Krisis Publishing, Brescia 2025, ISBN 9788894740158, pp. 222-271.

Recently, I’ve been thinking a lot about what it really means, for an artist, to work with Artificial Intelligence. My main point is this: it’s easy for us to speculate about what AI represents for us, the users – whether it’s a mere tool, a powerful medium, a collaborator, a co-author, the true author, a bad joke, a thief, a nightmare, and so on.
But what are we, from the machine’s point of view? I found the best answer to this question in a relatively old (2018) text by Kate Crawford and Vladan Joler, where they talk about Amazon Echo. They write:

“It is difficult to place the human user of an AI system into a single category: rather, they deserve to be considered as a hybrid case. Just as the Greek chimera was a mythological animal that was part lion, goat, snake and monster, the Echo user is simultaneously a consumer, a resource, a worker, and a product.

This quote, to me, opens up a vertiginous perspective. Where does agency lie? Who controls what – or what controls whom? Are we free to engage with it as we like, or not?

I’ve tried to explore these questions in a series of texts that will be gradually released in the coming months, touching on authorship, appropriation, kitsch, and tactical behaviors. The first one is now available in Italian in a thoughtfully curated anthology, published by Krisis, featuring essays and artworks by Matteo Pasquinelli, Eryk Salvaggio, Hito Steyerl, Rosemary Lee, Minne Atairu, Holly Herndon & Mat Dryhurst, Anna Ridler, Zach Blas, Yuk Hui – just to name a few. Enjoy it, if you can.

The Discreet Charm of NFTs

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I was lucky enough to see an earlier piece, originally published in English in the journal Visual Cultural Studies (VCS) in 2022, translated into Polish and made available in open access. Its title is „Crypto art” nie istnieje. Jak poradzić sobie z niefortunnym określeniem rodzaju sztuki, which translates as “Crypto Art Does Not Exist. Coming to Terms with an Unfortunate Art Label.” It’s included in a nice issue of the journal Prace Kulturoznawcze, entitled The Discreet Charm of NFTs and edited by Małgorzata Dancewicz-Pawlik, with contributions in Polish and English.

Domenico Quaranta, “„Crypto art” nie istnieje. Jak poradzić sobie z niefortunnym określeniem rodzaju sztuki”, Prace Kulturoznawcze, Issue 29, Nr. 1, 2025: The Discreet Charm of NFTs. DOI: https://doi.org/10.19195/0860-6668.29.1.6, online at: https://wuwr.pl/pkult/article/view/18061. Full issue: https://wuwr.pl/pkult/issue/view/1324.

Alchemical Sublimations. Authorship, Scarcity and Value, from Merda d’artista to the NFTs

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Moxie Marlinspike, At my whim, #1, 2021. Digital images, NFT. From left to right: NFT on OpenSea; same NFT on Rarible; same NFT in a wallet. Courtesy the artist

Domenico Quaranta, “Alchemical Sublimations. Authorship, Scarcity and Value, from Merda d’artista to the NFTs”, in Luca Bochicchio, Rosalia Pasqualino di Marineo (Eds.), Piero Manzoni’s Merda d’artista: That Scandalous Can, Cambridge Scholars Publishing, February 2025, pp.265-288. ISBN: 1-0364-1746-8

Macon Heights. Maurizio Cattelan ed Eva & Franco Mattes

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Domenico Quaranta, “Macon Heights. Maurizio Cattelan ed Eva & Franco Mattes”, in Flash Art Italia, “Agenda 2025”, pp. 129-136

The following text was commissioned by Flash Art Italia for a special issue called “Agenda 2025”. The paper issue is damn good, but if you just want to read or run some words into an automatic translation machine, here is my text…

“NFT” per Enciclopedia Italiana Treccani

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cryptokitties

Qualche tempo fa l’Enciclopedia Treccani mi ha chiesto di scrivere la voce “NFT” per l’Undicesima appendice dell’Enciclopedia Italiana, un’opera monumentale in due volumi con copertina in pelle che potrete presto trovare nelle migliori biblioteche del Belpaese. L’opera è economicamente impegnativa e difficilmente potrete leggere la voce, a meno che qualche pirata non la condivida da qualche parte per scopi didattici, o perché ha fatto un casino con i privilegi d’accesso 🐱ྀི

Domenico Quaranta, “NFT”, in Carlo Maria Ossola, Massimo Bray (a cura di), Enciclopedia Italiana. Undicesima appendice, Treccani, Roma 2024. Vol. 2, pp. 276-279

Presentism

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Inactual is an online, experimental research space on visual studies, new technologies, and contemporary art. MEDIAL DISORDERS. Interpretive and non-statistical compendium of technological disorders (vol I) is the first book they produce, with texts in Italian and English. I contributed with a short text on “Presentism” – little more that a bitter smoothie of Dick, Agamben, Rushkoff, Toeffler, Crary and Preciado, but tasty. 

Domenico Quaranta, “Presentism”, in Christian Nirvana Damato, 𝘔𝘌𝘋𝘐𝘈𝘓 𝘋𝘐𝘚𝘖𝘙𝘋𝘌𝘙𝘚. 𝘐𝘯𝘵𝘦𝘳𝘱𝘳𝘦𝘵𝘪𝘷𝘦 𝘢𝘯𝘥 N𝘰𝘯-𝘴𝘵𝘢𝘵𝘪𝘴𝘵𝘪𝘤𝘢𝘭 C𝘰𝘮𝘱𝘦𝘯𝘥𝘪𝘶𝘮 𝘰𝘧 T𝘦𝘤𝘩𝘯𝘰𝘭𝘰𝘨𝘪𝘤𝘢𝘭 D𝘪𝘴𝘰𝘳𝘥𝘦𝘳𝘴 (vol I), Inactual Publishing, Bologna 2024, pp. 222-224

A time panorama: Unpacking ‘Calculating Empires’

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Exhibition view of “Calculating Empires: A Genealogy of Technology and Power, 1500-2025, 2023”, by Kate Crawford and Vladan Joler. Osservatorio Fondazione Prada, Milan. Photo: Piercarlo Quecchia – DSL Studio. Courtesy: Fondazione Prada
Exhibition view of “Calculating Empires: A Genealogy of Technology and Power, 1500-2025, 2023”, by Kate Crawford and Vladan Joler. Osservatorio Fondazione Prada, Milan. Photo: Piercarlo Quecchia – DSL Studio. Courtesy: Fondazione Prada

A Time Panorama. Unpacking ‘Calculating Empires’ is an unusually long exhibition review I wrote for NECSUS, on Kate Crawford and Vladan Joler’s Calculating Empires: A Genealogy of Technology and Power, 1500-2025 at Osservatorio Prada in Milan. Sometimes writing about something helps you to see it better – this is what happened to me with this text.

Domenico Quaranta, “A time panorama: Unpacking ‘Calculating Empires’”, in Necsus, December 9, 2024, https://necsus-ejms.org/a-time-panorama-unpacking-calculating-empires/

Kitsch digitale: arte e kitsch nel milieu informativo

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Digital Kitsch: Art and Kitsch in the Informational Milieu” è un testo che ho scritto in inglese nel 2022 e pubblicato nel 2023 in una antologia di testi sul kitsch, curata da Max Ryynänen e Paco Barragán per Palgrave Macmillan e intitolata The Changing Meaning of Kitsch. Grazie all’impegno di Roberto Colonna, il testo è ora disponibile anche in italiano, e in open access, sulle colonne di Pagine inattuali, la rivista elettronica dell’Università Federico II di Napoli.

Questo saggio intende esplorare l’impatto dei media digitali sulla comprensione del kitsch e sulla sua relazione con l’arte attraverso il concetto di “kitsch digitale”. Il kitsch digitale è qui inteso come la forma predominante della creatività nei media digitali: una creatività democratizzata ma spesso superficiale, caratterizzata da strumenti che facilitano l’alfabetizzazione visiva ma riducono le strategie d’avanguardia a cliché accessibili e riproducibili. Questo fenomeno comprende una vasta gamma di espressioni, dalle creazioni amatoriali online alla produzione professionale, dalle immagini a bassa risoluzione alla CGI, dagli ambienti virtuali alla grafica generata dall’intelligenza artificiale. Se il kitsch rappresenta un prodotto tipico della modernità, il kitsch digitale incarna l’estetica dominante dell’era postmoderna e postdigitale.

Domenico Quaranta, “Kitsch digitale: arte e kitsch nel milieu informativo“, in Pagine Inattuali, Numero 11, ISSN 2280-4110, pp. 91-117. Traduzione di Roberto Colonna. DOI: https://doi.org/10.6093/2280-4110/11357.